About — Athena
Athena
Who I Am

I'm an analytical and driven problem-solver who brings a unique perspective to every challenge and conversation.

I have a robust background in marketing, including a BS from Drexel University, and I'm experienced in bringing the best out of people and refining operations. I'm not afraid to carve new paths or empower others to do the same.

My core process involves taking a broad, strategic view — seeing the bigger picture — and translating it into actionable, step-by-step processes ready for implementation. I'm passionate about continuous improvement for myself and others, constantly seeking ways to optimize systems and processes for greater efficiency.

Leaders value my distinct ability to foster innovation and look for what others miss when analyzing complex problems. This has led me to unique, often specially created roles where I tackle crises across small, mid-size, and large companies. I've consistently thrived, even within challenging and bureaucratic industries, by guiding leaders and teams to bridge departmental gaps and break down barriers that hinder innovation and excellence.

I believe deeply in connecting the human element to business strategy — aligning individual goals with company objectives to drive both organizational success and personal fulfillment. I'm passionate about helping every team member and leader rise to their full potential.

Proven Track Record

I've developed creative solutions for industries facing significant obstacles.

  • Pharmaceutical

    Pioneered ways for pharmaceutical company advocacy groups to connect patients with support communities while managing social media for their flagship brands.

  • E-commerce & Home Delivery

    Tackled bureaucratic barriers and improved online reputation for a leader in home-delivery Wine and Alcohol, while also driving revenue growth by expanding the sales model.

  • Operations & People

    Enhanced inter-departmental collaboration, improved a people product, and ensured every operational option is utilized before outsourcing work — so money is never left on the table.

  • International Teams

    Managed and mentored international team members in complex business cases, bridging cultural and operational differences to drive cohesive results.

  • Market Strategy

    Pitched, organized, and coordinated trend research for leadership to be first movers in times of uncertainty — enabling growth in settings where the industry as a whole experienced shrinking.

Outside of work, I love mini-golf and will never pass up the opportunity to play a new course.

"I'm passionate about helping every team member and leader rise to their full potential."

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